How to focus dealership merchandising efforts on photos and videos

  • Doug Thompson

The demand for new Honda and Toyota inventory is there. People want or need new vehicles. Have you ever heard the saying, “When you know what you want, and you want it bad enough, you’ll find a way to get it”? The key to selling cars in this new economy is to inspire the want. If...

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Use video to improve customer satisfaction in service departments

  • Doug Thompson

Video has become an increasingly powerful tool for Honda and Toyota car dealership service departments in enhancing their customer service experience. Through the use of video, service departments can effectively communicate with customers, improve transparency, and provide a...

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