Video for Car Dealerships

Have you watched the commercials by retail disruptors on television lately? They reinforce all the negative stereotypes of the car-buying experience at dealerships. Dealers take pride in providing a positive customer experience and these attacks are frustrating to say the least.

This summer, Toyota has unveiled several new products that are sure to excite gearheads, adventure junkies, and ordinary families alike. VehiclesTEST will be creating Virtual Test Drives on all the new models as soon as they are available, so customers can watch the videos...

Top dealers understand the importance of consumer trust. If potential customers cannot trust you, your sales team or your marketing efforts, you will never close the sale. Videos easily communicate your brand’s message and provide future customers with an inside look at your...

One of the most critical parts of your dealership’s video marketing strategy is the call to action. Unfortunately, the call to action is often overlooked when an internet manager, general manager, or marketing director for the dealership is creating video content, according to...

Aided by the powerful voice of singer H.E.R., the all-new 2022 Honda Civic Hatchback will make its global debut on Wednesday, June 23, at 9 p.m. eastern time. Visit the Honda Stage on YouTube to watch the performance, which is a remix of the April 29 show that accompanied the...

Car salespeople know bad leads are frustrating. Taking time to follow up with every customer is important, but it is disheartening when they don’t respond and you feel as if you’ve wasted your time.

Toyota’s new product showcase revealed exciting news: The Corolla name will make its way onto an all-new compact crossover. Simply called the Corolla Cross, it is based on the Corolla sedan but with the increased capabilities of a crossover SUV. Look for the 2022 Toyota Corolla...

It was a situation nobody expected in October of 2020: Outside his office, Springhill Toyota General Manager Mike Ricardy could hear a service advisor screaming for help. As he ran from his office to see what was wrong, he spotted a customer waiting in the Service Department...

After a two-year wait, Toyota and TRD revealed the new Toyota TRD Camry that will compete in the 2022 NASCAR Cup Series. The TRD Camry is Toyota’s entry into the series under new regulations that NASCAR is calling “Next Gen,” which feature enhanced safety and technology...