H.E.R. Remix to Headline All-New Honda Civic Hatchback Reveal June 23

Aided by the powerful voice of singer H.E.R., the all-new 2022 Honda Civic Hatchback will make its global debut on Wednesday, June 23, at 9 p.m. eastern time. Visit the Honda Stage on YouTube to watch the performance, which is a remix of the April 29 show that accompanied the...

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5 Types of Video for Lead Follow-Up

Car salespeople know bad leads are frustrating. Taking time to follow up with every customer is important, but it is disheartening when they don’t respond and you feel as if you’ve wasted your time.

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Toyota premiers Corolla Cross with available AWD

  • Will Sharpe

Toyota’s new product showcase revealed exciting news: The Corolla name will make its way onto an all-new compact crossover. Simply called the Corolla Cross, it is based on the Corolla sedan but with the increased capabilities of a crossover SUV. Look for the 2022 Toyota Corolla...

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Springhill Toyota dealership a real lifesaver

  • Will Sharpe

It was a situation nobody expected in October of 2020: Outside his office, Springhill Toyota General Manager Mike Ricardy could hear a service advisor screaming for help. As he ran from his office to see what was wrong, he spotted a customer waiting in the Service Department...

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Toyota 2022 Next Gen NASCAR Introduced

  • Will Sharpe

After a two-year wait, Toyota and TRD revealed the new Toyota TRD Camry that will compete in the 2022 NASCAR Cup Series. The TRD Camry is Toyota’s entry into the series under new regulations that NASCAR is calling “Next Gen,” which feature enhanced safety and technology...

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All-New 2022 Tundra Teaser Photo Released

  • Will Sharpe

Toyota has teased the fully redesigned and all-new 2022 Tundra on its website, with a brief video of the truck’s silhouette and a look at its headlights turning on. While we don’t have much new information from this teaser alone, here’s what we know about the third generation...

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Dealers see Honda’s New Interior Design Philosophy as a Return to Past

  • Will Sharpe

Honda has released a video detailing its new interior design philosophy for its vehicles. The philosophy is titled “simplicity and ‘something’” and it seeks to “enhance the driving experience by eliminating complexity and advancing the user experience through thoughtful and...

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Toyota Developing Hydrogen Combustion Engine

Toyota announced that it is using its motorsports activities in Japan to develop a hydrogen internal combustion engine. The engine will be used in a race car based on the Toyota Corolla Hatchback that will compete in Japan’s Super Taikyu Series. This represents a big step for...

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Toyota Unveils All-Electric SUV

  • Doug Thompson

Toyota dealers can look forward to a new bZ4X Concept all-electric crossover, unveiled at the Shanghai auto show. The planned 15-vehicle Toyota EV lineup will showcase a new "Beyond Zero" sub-brand and a battery-electric pickup truck.

The bZ4X was jointly developed with Subaru...

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Energize Amazon OTT Ads with Video

  • Prasanthi Pittala

Over-the-top (OTT) advertising is a new way to directly market to consumers digitally over the internet via streaming services. This is the best way to reach anyone, anywhere, on any type of device. 

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