StreaMe from Flick Fusion offers an innovative solution that engages car shoppers and customers, virtually. StreaMe is a multi-platform application and is available on mobile and desktop devices. Unlike the most commercially available video chat applications, StreaMe doesn't have...
Three Social Media Tips for Car Salespeople
- Prasanthi Pittala
Competition in the auto retail world has always been fierce. The car business is changing as the industry moves toward more digital-centric sales processes. The consumer is driving sales and car salespeople are evolving too. Social media sites are clearly a major influence in a...
Test Drive Videos Put Shoppers in Driver’s Seat
- Prasanthi Pittala
More car buyers than ever no longer want to visit dealerships to research their potential purchases, instead spending time on the dealer’s website to find the exact model they want online. It is important now to help shoppers due their research right on your website.
Video in the Buying Process
- Prasanthi Pittala
Digital marketing has shifted to a more personalized style of reaching audiences. As a result, video has become the most vital component of the marketing toolbox. Dealerships sell more than just the vehicles. They also sell accessories, parts, and clothing. Consumers may not be...
Video Marketing Best Practices
- Prasanthi Pittala
Many consumers have a built-in fear of communicating with automotive sales professionals. Using video content in your initial communications with the consumer can be your opportunity to show them that they will have a GREAT experience working with your dealership. Video is the...
Car-buyers Say Video No. 1 the Research Tool
- Prasanthi Pittala
Savvy dealers are quickly changing business models during the lockdown. What worked yesterday is old and tired today. Analyzing and finding big items like cars and houses is being done through video, and more than 50% of those video plays are happening on mobile devices.
Video Offers Search Engine Optimization
- Prasanthi Pittala
Search Engine Optimization (aka SEO) is what steps you take to make your website more visible on search engine pages. More people will see your page when they search for something, when your website is ranked higher. When there is a lot of information on the internet, SEO is one...
Video Drives Discovery of Vehicles
- Prasanthi Pittala
The average car shopper may still want to visit the dealership and take a test drive. But before visiting a dealership these days, car shoppers have already gone online to research vehicle models, find deals and get real-time advice. The idea of going digital might seem daunting...
Establish a Bond with your Video
- Prasanthi Pittala
One reason why videos are a powerful tool for salespeople is because of their ability to engage the viewer. Video is an interesting way to personalize and humanize the content. It’s really easy to forget that in order to engage the viewer, you need to connect with them. Telling...
'Thank You for Your Visit' Video Reply
- Prasanthi Pittala
The automotive industry is shifting gears. Buyers are spending more time researching their next vehicle online before coming to the dealership.