Video marketing helps dealerships build trust and customer satisfaction. It is simple, relatively inexpensive and easy to implement. If brand awareness is your dealership's goal, video advertising on social media must be your top priority. Videos are a big part of a shopper’s...
27
Jan
2021
20
Jan
2021
Video Titles are Crucial for SEO
- Doug Thompson
Top dealers know videos are essential for effective marketing. Car shoppers would rather watch a Video Test Drive than click through photos when on a Vehicle Detail Page. But when a dealership’s staff is trying to create its own content, it’s important to use clear Video Titles in...
13
Jan
2021
Energize VDPs with Video
- Prasanthi Pittala
The primary purpose of a dealership website is to show off inventory so car shoppers get emotionally attached to a vehicle and call the dealership.
07
Jan
2021
Make it Personal With Video
- Prasanthi Pittala
Many dealers are working hard on personalized marketing campaigns. That’s because consumers love marketing and videos that are catered specifically to them. Adding details to your videos like the consumer's name and the vehicle they want is the perfect way to engage a customer.