Four dealership tips for successful video marketing

  • Doug Thompson

As vehicle sales and service become more complex and impersonal, customers still want to see and hear people in a real-life context. The need to create engaging videos for your dealership has never been greater. 

Read More

Video can highlight your dealership’s exceptional staff

  • Prasanthi Pittala

Because video is the best medium to reach car buyers shopping online, let your exceptional sales staff be the front face of your dealership. Videos easily communicate your dealership's message, show off your staff and provide customers a look inside your operation. 

Read More

Toyota’s plan for carbon neutrality is through battery electric vehicles

  • Doug Thompson

At a media briefing in Japan in mid December 2021, Akio Toyoda, global president of Toyota Motor Corporation, shared his vision for the future of mobility.

Read More

Automated inventory videos bring vehicles to life.

  • Doug Thompson

Creating videos on new and used vehicles takes time and effort at the dealership, detracting salespeople from selling cars. 

Read More

Car Shoppers Go-To Resources Are Video Reviews

  • Doug Thompson

People in the market for a new car will almost certainly conduct their own internet-based research before ever coming to the showroom. Nowadays car buyers are relying on video to help them in the decision process. 

Read More