Make sure your site is mobile and video friendly

  • Doug Thompson

One important goal for Honda and Toyota dealers is to ensure visitors spend more time on their sites and increase conversions. More time on site will also increase the dealership’s ranking in search results, which will again drive more traffic to the site. 

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How Important is Video Marketing?

  • Doug Thompson

Experts say video will make up 80% of video traffic in 2022. Video is an efficient way to get information, and this is true for customers who are interested in making a relatively large purchase, including a vehicle. Video auto tours are effective, and studies show viewers retain...

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Use video in texts to help car buyers

  • Doug Thompson

Studies show 90 percent of texts are read within three seconds. When a customer provides you their phone number, Honda and Toyota dealers have a very useful tool to help provide information to that customer. Videos and texts go together perfectly. Videos keep customers engaged and...

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Video call to action triggers success

  • Doug Thompson

An important element in your dealership’s video marketing strategy is the call to action. Yet the call to action is often overlooked when creating Honda and Toyota dealer video content.

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