Video for Car Dealerships

Brands need a video marketing strategy — this idea isn't new. What has changed is how important video has become on every platform and channel.

If you could say anything that you wanted to a car shopper who’s watching your video from a competitor’s lot, what would you say? In this AutoSuccess article, Tim James from Flick Fusion explains why dealers need to do more educating and less selling.

Years ago, the role of the salesperson was to sell. Now, the role of the salesperson is to give customers the information they’re looking for. Lehel Reeves from Flick Fusion explains how video helps salespeople engage with their customers.

Google's research shows that more than half of all car shoppers watch 30 minutes or more of video in doing their research. And the best and most trusted type of video content? It's not a commercial or a sales pitch.