Tap into Customer Reasoning with 3rd-Party Video

  • Doug Thompson

Building trust with customers on a Honda or Toyota dealership website is not easy, and that’s where VehiclesTEST’s third-party video model reviews come in. When a customer is trying to decide on the purchase of a $20,000–or $40,000 and up–vehicle, they are looking for ways to...

Read More

Video Showcases Vehicles in 'Virtual Inventory'

  • Doug Thompson

In today’s world of shortages with chips and parts, every new vehicle is gold. Honda dealers and Toyota dealers are selling new vehicles from their virtual inventory before they even arrive at the dealership. 

Read More

Get Customers’ Attention with Quality Video

  • Doug Thompson

Honda and Toyota dealership websites are more important than ever before. As more car buyers shop online it is crucial that general managers and internet directors provide quality information for their customers.

Read More

Show, Don’t Tell with Walkaround Videos

  • Will Sharpe

How are your lead response rates? If prospects aren’t responding to calls or emails, try showing, not telling. 

When a lead comes into your CRM or your sales manager hands you a lead, what do you do? Most salespeople grab their phone and call the lead immediately. While a speedy...

Read More

Video a Powerful Tool for Car Dealers

  • Doug Thompson

Customers are clamoring for new vehicles, often taking possession of their purchases right off the car carrier at the dealership. The vehicle is pre-sold, paperwork complete, finished, done deal. And because dealerships don’t have much new inventory, there’s not much to show...

Read More